[ Loyalty Programs ]
Loyalty Programs
Loyalty Programs
Why Loyalty Programs?
The Goal
The goal of our Loyalty Programs is to help our clients retain their current customers, while simultaneously expanding their customer base. This can be achieved through various incentive and reward programs aimed at carfully selected customer segements determined through market research methods.
The goal of our Loyalty Programs is to help our clients retain their current customers, while simultaneously expanding their customer base. This can be achieved through various incentive and reward programs aimed at carfully selected customer segements determined through market research methods.
The Advantage
We have found that customers that participate in our Loyalty Programs enjoy the personal recognition and take advatage of the incentive programs geared specifically for them. Your company will benefit from a persistent, up-to-date relational database that contains detailed information about your customers. This database can be used for personalized services, direct marketing and other advertising campaigns.
We have found that customers that participate in our Loyalty Programs enjoy the personal recognition and take advatage of the incentive programs geared specifically for them. Your company will benefit from a persistent, up-to-date relational database that contains detailed information about your customers. This database can be used for personalized services, direct marketing and other advertising campaigns.
The Opportunities
- personalized customer loyalty swipe cards
- individual bonus programs
- realtime complaint management
- exclusive customer club programs
- low-cost email marketing
- Customer Relationship Management (CRM)
The Methodology
Database
An up-to-date database and client specific software are the core components for effective Loyalty Programs. Companies that know their customer base are much more successful in building long lasting customer relationships. We build the software to make this synthesis possible.
An up-to-date database and client specific software are the core components for effective Loyalty Programs. Companies that know their customer base are much more successful in building long lasting customer relationships. We build the software to make this synthesis possible.
Our Work:
We have constructed many different kinds of Loyalty Programs both for the B2C and B2B market place. We offer outsourcing services as well as implementation at our client's service centers.
We have constructed many different kinds of Loyalty Programs both for the B2C and B2B market place. We offer outsourcing services as well as implementation at our client's service centers.
References:
- Mister & Lady Jeans Client Cards: Customers receive quarterly
discounts when they use their client cards at participating locations.
- Liebherr Bonus Point Program "Fresh & More" for specialty stores:
We manage accounts, awards, logistics, billing and statistics through
an online interface.
- ELF-OIL: Yearly competition between gas stations selling ELF-OIL.
- OPEL TEAM-TROPHY: Training and motivational games for european
OPEL distribution centers.
- Mister & Lady Jeans Client Cards: Customers receive quarterly
discounts when they use their client cards at participating locations.
- Liebherr Bonus Point Program "Fresh & More" for specialty stores:
We manage accounts, awards, logistics, billing and statistics through
an online interface.
- ELF-OIL: Yearly competition between gas stations selling ELF-OIL.
- OPEL TEAM-TROPHY: Training and motivational games for european
OPEL distribution centers.
Customer Differentiation
An intelligent database has the ability to identify various customer segements and determine profitable from unprofitable customers.
We have the abilty to conduct this kind of analysis using a relational database system, thereby determining the best mechanism for identifying loyal customer segments.
An intelligent database has the ability to identify various customer segements and determine profitable from unprofitable customers.
We have the abilty to conduct this kind of analysis using a relational database system, thereby determining the best mechanism for identifying loyal customer segments.
Our Services:
Our Bonus Program is enabled by developing differentiating criteria for customer segements, defining group segmentation and defining marketing concepts based on these segmented customer groups.
Proposals:
- Special promotions for profitable customers
- Stimulating response from ex-customers
- Identifying critical customers
Our Bonus Program is enabled by developing differentiating criteria for customer segements, defining group segmentation and defining marketing concepts based on these segmented customer groups.
Proposals:
- Special promotions for profitable customers
- Stimulating response from ex-customers
- Identifying critical customers
Customer Service Center
Customer loyalty is only achieved through systematic customer relationship management. By using our Customer Service Center you will be able to stay in touch with your customer base via phone, fax, email or snailmail.
Customer loyalty is only achieved through systematic customer relationship management. By using our Customer Service Center you will be able to stay in touch with your customer base via phone, fax, email or snailmail.
Our Services:
On your behalf, we will maintain customer contact and provide fulfillment services.
Additional personell on your side is not necessary.
Talk to us about our Loyalty Programs
On your behalf, we will maintain customer contact and provide fulfillment services.
Additional personell on your side is not necessary.
Talk to us about our Loyalty Programs